One of the best parts of starting a business is naming it. You get to put your creative mind, heart, and soul into discovering the right stamp you want to put on your brand. This can be a daunting task, but once you decide on a name and see it in print, it seems like your dream is a reality.
Read MoreThere are three general types of advertising that can be used to establish and grow your business: owned, earned, and paid media. Owned media sites are the sometimes-free outlets you control, like your social media channels (Twitter, Facebook, Instagram, etc.) or your company’s website. Earned media is what develops from using owned media channels.
Read MoreYou have a great idea; something that you’re passionate about and that you believe will bring you success. Now, the only thing left to do is to turn that idea into a reality. But, of course, most often that’s easier said than done. There’s a lot that goes into building a new business, and even more that goes into maintaining and scaling a better business.
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